We buildIndustries · Nonprofits

Websites for nonprofits

WordPressdonation formsStripePayPalApple Pay / Google PayCRMemail
Old waycalls, emails, retypingNew sitethe site does the work
32h2.8h
difference29.2 h back every week
Who it is for

Who a nonprofit website
is built for.

01 Small and mid-size charities

Donations come in by bank transfer and PayPal links; nobody has time to thank each donor.

02 Foundations and community groups

You need to show impact and reports to donors, partners and grant makers.

03 Volunteer-run organisations

Events, volunteer sign-ups and donations in one place that anyone on the team can update.

04 Campaigns and appeals

A fast page for an urgent appeal that works on a phone shared in a chat.

The problem

Why donors give up
before they give.

Online giving keeps growing, more of it happens on phones — and phones are where donation pages convert worst.

01 15%

growth in online revenue for the average nonprofit in 2025.

02 52%

of nonprofit website visits come from mobile devices, but only 28% of online revenue.

03 8%

of mobile visitors to a main donation page complete a gift, against 11% on desktop.

04 27%

of all online revenue in 2025 came from monthly giving.

05 $197

average online gift in 2024, when online giving grew 2.2% and passed its pandemic peak.

→ Your
numbers

Put your monthly volume into the calculator and see hours and dollars.

How the site works

One donation:
10 steps from story to receipt.

The path of one donor from a shared link to a thank-you — and the next gift.

Every step

Every step of a
nonprofit website.

Reach01 / 10
Trigger

Shared link or search

A donor opens a campaign link from a chat, email or Google on their phone.

Reach
Set

Story and impact

A short story, one photo and what a gift of $25, $50 or $100 does.

Reach
Set

Amount and frequency

Suggested amounts with monthly giving offered first, and a custom amount.

Give
HTTP

Pay in one tap

Card, Apple Pay, Google Pay or PayPal — no account, no long form.

Give
IF

Cover the fees?

The donor can choose to cover processing fees so the full gift reaches the cause.

Give
Code

Instant thank-you

A thank-you page and email with a receipt go out at once.

Thank
HTTP

Into your CRM

The donor and the gift are saved in your donor database with the campaign.

Thank
Loop

Show the result

A few weeks later the donor hears what their gift did.

Keep
IF

Monthly upgrade

One-time donors get a gentle invitation to give monthly.

Keep
Loop

Year-end statement

Donors get a yearly summary of their gifts for their records.

Keep

What is a nonprofit website?

A nonprofit website tells the story of your work, shows where the money goes and makes giving take less than a minute — on a phone, with Apple Pay or Google Pay, once or every month. It also signs up volunteers and newsletter readers and thanks every donor automatically.

Online giving grows every year, and most visits now come from phones. But mobile visitors convert worse than desktop ones on donation pages, and monthly donors — who already bring more than a quarter of online revenue — are easy to lose with a clumsy form. A good nonprofit site fixes exactly those steps.

What changes for your organisation

More finished gifts, more monthly donors, receipts and thank-yous that send themselves and a team that spends its time on the cause instead of paperwork.

Before / after

Handling a donation:
by hand, and on the site.

Typical minutes per gift for a small charity. Your own numbers go into the calculator below.

gift
30 sec 5 min Match a bank transfer to a donor
18 sec 5 min Write and send a thank-you
12 sec 4 min Issue a receipt
18 sec 3 min Enter the gift in the donor list
30 sec 4 min Follow up with an update
One gift · by hand → with the new site 21 min 1.8 min −91% per gift
Your numbers

What a nonprofit website
saves at your volume.

Based on 21 min by hand and 1.8 min with the new site per item, from the table above.

Every month0 hof hands-on work back
0 working days
$0 a month 0 a year 0 h instead of 0 h
You stay in control

The site handles the gift,
your team builds the relationship.

Payments, receipts and thank-yous run by themselves. Stories and personal calls stay with you.

The site does10 steps · every run
Shared link or search
site
Story and impact
site
Amount and frequency
site
Pay in one tap
site
Cover the fees?
site
Instant thank-you
site
Into your CRM
site
Show the result
site
Monthly upgrade
site
Year-end statement
site
You decide4 steps · always a person
Major donors

Larger gifts and partners get a personal call, not just an automatic email.

you
Your stories

The people you help and how you tell their story stay your decision.

you
Reports and grants

Impact numbers come from your work; the site makes them easy to show.

you
Volunteers

People who sign up get a real welcome from the team.

you

Flip a switch to hand a step to the site or take it back.

Connects to

Works with your payments,
CRM and email.

Results

What a nonprofit website looks like
when it works.

More visitors finish a gift on their phone, more of them give monthly, and every donor hears back the same day.

0%
growth in nonprofit online revenue in 2025 (M+R)
0%
of nonprofit site visits are on mobile (M+R)
0%
of online revenue comes from monthly giving (M+R)
How we work

How a nonprofit website
is built, week by week.

Week 1Discovery

Goals, audience and the pages that matter — a written scope and a fixed price before any design starts.

Weeks 2–3Design

Layouts on your real content, desktop and phone, with a preview link you can share.

Weeks 3–6Build

A fast, editable site: forms, integrations, SEO basics and analytics, tested on real devices.

AfterLaunch & care

Go-live, redirects and Search Console, then updates, backups and monitoring if you want us to stay.

FAQ

Nonprofit website questions
we hear every time.

Which donation platform do you use?

The one that fits your country, fees and CRM — Stripe-based forms, GiveWP, Donorbox or your current provider. The form sits on your own site, not a third-party page.

Can donors give monthly?

Yes. Monthly giving is offered first, donors can change or cancel it themselves, and failed cards are retried automatically.

Can our team update the site?

Yes. Campaigns, stories, events and reports are fields in the admin; we hand over with a short training.

Do you offer nonprofit pricing?

We scope the project to your budget and phase it if needed — tell us what you have and we will say honestly what fits.

Will it work with Google Ad Grants?

Yes. We set up the landing pages, tracking and conversions that Google Ad Grants accounts need.

More websites

Websites
for every kind of business.

Available for new projects

A site that works
while you sleep.

Describe the project in two sentences — we reply within a day with an honest range and the next step.

hello@wireclad.com →