You represent many carriers; the site has to show why to buy through you, not direct.
The carrier site is generic — your local site wins the neighbourhood.
Business owners need clear coverage pages and an easy way to start a quote.
Complex products where trust and a quick answer matter most.
Insurance shoppers compare more quotes than ever, and nearly half now buy through digital channels.
of auto insurance customers shopped for a new policy in the past year — the highest rate J.D. Power has recorded.
of auto insurance shoppers buy through digital channels, 35% through agents and 17% through call centres.
of customers with an excellent digital experience say they will keep using it; with a poor one, only 40%.
quotes collected on average by auto insurance shoppers; 48% of new policies are bought digitally.
customers in Europe seeks advice offline before buying, while most research online first.
Put your monthly volume into the calculator and see hours and dollars.
The path of one shopper from a search to a bound policy with your agency.
A driver or business owner searches for insurance in their town and finds your product page.
FindWhat is covered, what is not and what changes the premium — in plain language.
FindA few questions per product, with the rest gathered later by your team.
QuotePersonal lines go to the rater; commercial requests go to a producer.
QuoteThe shopper gets a reply with when to expect the quote and who will call.
QuoteThe prospect is created in your agency management system with the answers.
QuoteThe quote is emailed with a link to accept and sign electronically.
CloseIf the shopper has not decided, a reminder goes out after a few days.
CloseClients find claims numbers, ID cards and change forms on the site.
KeepBefore renewal, clients are offered a review of their coverage.
KeepAn insurance agency website explains each line of coverage in plain language, shows the carriers you represent and turns visitors into quote requests that go straight into your agency management system. Existing clients find claims contacts and service forms without calling.
Insurance shoppers compare more quotes than ever and nearly half now buy through digital channels. A local agency with a fast, clear website and a quick reply competes with the big direct brands — and wins on advice.
More quote requests from your area, less retyping, quotes followed up automatically and clients who stay because service is easy.
Typical minutes of agency time per quote request. Your own numbers go into the calculator below.
Based on 23 min by hand and 5.1 min with the new site per item, from the table above.
Forms, follow-ups and service requests run by themselves. Coverage advice stays with licensed agents.
Which coverage and limits a client needs is the agent’s job.
Policies are bound by a licensed agent, never by the website.
Clients get the right contacts fast; you stay with them through the claim.
Commercial and high-value risks go to a producer directly.
Flip a switch to hand a step to the site or take it back.
Shoppers find you, understand the coverage and start a quote in a minute — and your team spends time advising, not retyping.
Goals, audience and the pages that matter — a written scope and a fixed price before any design starts.
Layouts on your real content, desktop and phone, with a preview link you can share.
A fast, editable site: forms, integrations, SEO basics and analytics, tested on real devices.
Go-live, redirects and Search Console, then updates, backups and monitoring if you want us to stay.
Where your rater or carriers offer an integration, yes for personal lines. Otherwise the form pre-fills your rater and you send the quote quickly.
We keep coverage descriptions general, add the required disclosures and licence numbers, and you approve the final text.
Forms collect only what is needed for a quote, over an encrypted connection, and go straight to your AMS — not to a public inbox.
Yes. Claims contacts, ID cards, change requests and payments links are one click away.
We write product pages in plain language from your input and the carriers you represent; you review them.
Describe the project in two sentences — we reply within a day with an honest range and the next step.
hello@wireclad.com →